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Retargeting
Retargeting Software Market Share
Number of Technologies
64
The global market size of the Retargeting industry is 1,262,849 companies, and there are 55 companies producing Retargeting technologies.
Datanyze helps you reach more than 6,852 contacts that are using Retargeting , including GOV.UK Amazon Walmart
Top Retargeting Technologies
Facebook Pixel has the top spot for best Retargeting by market share. Followed by Facebook Web Custom Audiences and Google Dynamic Remarketing
1
Facebook Pixel
2
Facebook Web Custom Audiences
3
Google Dynamic Remarketing
4
Google Remarketing
Top Technologies
What is retargeting software?
Behavioral retargeting (also known as behavioral remarketing, or simply, retargeting) software is used to target advertisement to consumers based on their previous Internet actions, in situations where these actions did not result in a sale or conversion.
These are the top industries using Retargeting Software and tools
Largest companies using retargeting software
Retargeting market share table
Ranking | Technology | Vendor | Companies Using | Market Share |
|---|---|---|---|---|
| 1 |  Facebook Pixel Facebook Pixel is a tool that provides marketers with conversion tracking, optimization and remarketing features. | 1,068,659 | 45.86% | |
| 2 |  Facebook Web Custom Audiences Facebook's Custom Audiences feature allows Facebook advertisers to find their existing customers on Facebook and target them with their ads. | 1,027,690 | 44.10% | |
| 3 |  Google Dynamic Remarketing Google Dynamic Remarketing is a digital advertising feature by Google that enables advertisers to serve personalized ads to previous website or app vi... More |  | 83,582 | 3.59% |
| 4 |  Google Remarketing Google Remarketing allows advertisers reach web users who previously interacted with their ads across Google's ad network. | | 52,547 | 2.25% |
| 5 |  Criteo Criteo is a performance display platform for digital advertising. |  | 31,772 | 1.36% |
| 6 |  AdRoll AdRoll is an AI-powered digital cross-channel marketing platform for eCommerce. It integrates with most popular eCommerce paltforms. |  | 24,412 | 1.05% |
| 7 | Criteo OneTag Criteo OneTag is javascript tracking code that merchants can use to measure the success of their Criteo Ads and retarget customers through the Criteo ... More | | 9,983 | 0.43% |
| 8 |  RTB House RTB House is a company that provides retargeting technology for e-commerce companies. |  | 8,095 | 0.35% |
| 9 |  Perfect Audience Perfect Audience is a digital ad retargeting solution that works on web, mobile, and in Facebook. It offers a unified dashboard to manage omnichannel ... More |  | 5,671 | 0.24% |
| 10 |  Tapad Tapad is a marketing technology platform that provides cross-device advertising and audience targeting solutions for digital marketers. |  | 3,350 | 0.14% |
See More
Similar Categories
Which tools and technologies are the most popular in the Retargeting category?
What are the largest companies that are using Retargeting tools?
'What are the top companies and technologies in the Retargeting field?
What are the newest tools and technologies in the Retargeting field?
What categories are similar to the Retargeting industry?
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