Market Share Category
Tag Management
Number of Technologies
25
ABOUT TAG MANAGEMENT
Tag Managers software allows to manage multiple tags or pixels using a singular container tag.
TAG MANAGEMENT MARKET SHARE TABLE
| Ranking | Technology | Domains | Market Share |
|---|---|---|---|
| 1 | Google Tag Manager | 1,113,631 | 88.88% |
| 2 | Google Publisher Tag | 37,138 | 2.96% |
| 3 | DoubleClick Floodlight | 33,991 | 2.71% |
| 4 | Adobe Activation | 26,156 | 2.09% |
| 5 | Twitter Universal Website Tag | 16,770 | 1.34% |
| 6 | Tealium | 15,025 | 1.20% |
| 7 | Adobe Launch | 4,713 | 0.38% |
| 8 | Yahoo Japan Tag Manager | 1,826 | 0.15% |
| 9 | Sizmek VersaTag | 1,055 | 0.08% |
| 10 | IBM Digital Data Exchange | 779 | 0.06% |
| 11 | Qubit OpenTag | 384 | 0.03% |
| 12 | Piwik PRO Tag Manager | 374 | 0.03% |
| 13 | Xaxis Lightning Bolt | 330 | 0.03% |
| 14 | Atlas Action Tags | 186 | 0.01% |
| 15 | Adobe Tag Management | 159 | 0.01% |
| 16 | Tag Inspector | 151 | 0.01% |
| 17 | TagMan | 65 | <0.01% |
| 18 | Datalicious SuperTag | 60 | <0.01% |
| 19 | Exactag | 46 | <0.01% |
| 20 | ACE Tag Manager | 37 | <0.01% |
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