Tru Measure is a digital marketing services platform that has been providing media companies and advertising agencies with guidance on audience, customer engagement and action since 2009. These insights tell the full campaign story from impression to conversion by displaying post-click analytics and call tracking in a dashboard solution. A wholly-owned subsidiary of McClatchy (NYSE American: MNI), with offices in Raleigh, Seattle, Dallas, Los Angeles and Minneapolis, Tru Measure also offers workflow and third-party fulfillment solutions for programmatic display, video, mobile, search and social. The easy-to-use platform is designed to streamline sales, operations, audience targeting, optimization and reporting for data-informed marketing efforts including online, print and broadcast. Tru Measure supports a broad spectrum of media companies, including McClatchy, Lee Enterprises, BH Media Group, Cordillera Communications and several advertising agencies.