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OpenX Technologies, Inc. provides digital and mobile advertising technology products and services to digital media companies. The company offers solutions for publishers, including OpenX Ad Server, a solution that optimizes advertising revenue channels across all screens and prioritizes guaranteed advertisements; OpenX Ad Exchange that drives publisher revenue through real-time auctions; and OpenX SSP (supply-side platform), which fuses network and real-time buyers into a single auction. It also provides solutions for online advertising buyers, such as OpenX Ad Exchange; and managed services, including media strategy and planning, media buying, campaign management and optimization, and reporting and insights. In addition, the company offers OpenX Native Exchange for application developers and publishers; and OpenX Mobile SDK that enables application publishers to take control of their programmatic advertising through a direct-integration that delivers improved speed, monetization, and premium ad formats without impacting the stability of the application. Further, it offers Traffic Quality platform that enables an exchange to have a look at publisher inventory to detect and eliminate fraud in programmatic advertising. Furthermore, the company provides forecasting tools for advertisers and publishers to forecast advertising inventory to ensure the success of a campaign. OpenX Technologies, Inc. was formerly known as Openads Limited and changed its name to OpenX Technologies, Inc. in 2008. The company was founded in 1998 and is based in Pasadena, California with additional offices in Menlo Park, California; New York, New York; London, United Kingdom; Munich, Germany; and Tokyo, Japan. OpenX Technologies, Inc. operates as a subsidiary of Openx Software Ltd.

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