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Funnel
Funnel, a Swedish startup that's setting out to help marketers automate their data collection, has raised $47 million in a series B round of funding led by Eight Roads Ventures and F-Prime Capital, with participation from Balderton Capital, Oxx, Zobito, Industrifonden, and Kreos Capital. The raise comes as digital ad spending in the U.S. exceeds that of traditional "offline" channels, according to some reports, and the major technology platforms are battling for companies' marketing dollars. Founded out of Stockholm in 2013, Funnel connects with more than 500 data sources, from LinkedIn and Mailchimp to Salesforce and Shopify. It then automatically cleans, maps, and groups this data before feeding it into a destination of the user's choice - anything from Tableau to Looker, Microsoft Power BI, or Qlik. It's all about structuring the data and making it "business ready" for analysis and reports.
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Funnel Inc
Funnel Ab
Funnel.io
The Funnel Inc
Headquarters
$63 M
300
2014
Funnel raised a total of $148.1 M in funding over 6 rounds.
Here's a list of some of the top trending technologies and APIs used by Funnel.
(10 Technologies)
(5 Technologies)
(5 Technologies)
(4 Technologies)
(4 Technologies)
Technology | Website Using | Market Share |
---|---|---|
Funnel | 75 | <0.01% |
More than 75 companies reportedly use Funnel products in their tech and software stacks
Parameter | Sample Email | Percentage | |
---|---|---|---|
1 | first | John@funnel.io | |
2 | first.last | John.Smith@funnel.io | |
3 | first + last | JohnSmith@funnel.io | |
4 | first_last | John_Smith@funnel.io | |
5 | last | Smith@funnel.io |