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Digital Advertising Alliance

Company Name

Digital Advertising Alliance

Main Industry

Membership Organizations, Organizations

Website

www.digitaladvertisingalliance.org

Contact Information

Headquarters

1120 Avenue of the Americas, Fl 13, New York City, New York, 10036, United States

(347) 770-0322

Digital Advertising Alliance Profile and History

The Digital Advertising Alliance (DAA) is an independent not-for-profit organization which establishes and enforces responsible privacy practices for relevant digital advertising, while giving consumers information and control over the types of digital advertising they receive. The DAA runs the YourAdChoices, mobile AppChoices, PoliticalAds and PrivacyRights.info programs. Underlying the DAA's eff orts are the DAA Self-Regulatory Principles, including updates to address changing technologies and business models around multi-site, mobile, and cross-device data. Compliance with the DAA Principles is independently enforced for all companies in digital advertising by BBB National Programs (BBBNP) and the Association of National Advertisers (ANA). The DAA is managed by a consortium of the leading national advertising and marketing trade groups, including the 4A's; American Advertising Federation; ANA; Interactive Advertising Bureau; and Network Advertising Initiative, with the advice of BBBNP.

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DIGITAL ADVERTISING ALLIANCE

The Digital Advertising Alliance

DAA

Digital Advertising Alliance or the Network Advert...

Digital Advertising Alliance of Canada

Employees

7

Founded

2009

Digital Advertising Alliance Executive Team & Key Decision Makers

Name & TitleContact Info
Lori Morgan
Lori Morgan

Director, Human Resources (US)

❅❅❅❅@daa.com

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Neil Hayes
Neil Hayes

Digital Media Head of Publishing

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Louis Mastria
Louis Mastria

Executive Director

❅❅❅❅@aboutads.info

07506 ❅❅❅❅❅❅

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Jeanmichel Perron

❅❅❅❅@daa.com

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Recently Updated Team Members

Name & TitleContact Info
Rei Rob
Rei Rob

Junior Consultant

❅❅❅❅@daa.com

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Jeanmichel Perron

❅❅❅❅@daa.com

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Lori Morgan
Lori Morgan

Director, Human Resources (US)

❅❅❅❅@daa.com

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Keith O'Sullivan
Keith O'Sullivan

Electrician

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Audrey Chew
Audrey Chew

HR Policies & Governance Support Lead

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Carl Ward
Carl Ward

Security Officer

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Robert Sauer
Robert Sauer

Knowledge Management Specialist

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Bruce Sauls
Bruce Sauls

Representative-ServiceSalesIII

(469) ❅❅❅-❅❅❅❅

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Melissa Gardella
Melissa Gardella

Senior Financial Operations Administrator

❅❅❅❅@aboutads.info

(347) ❅❅❅-❅❅❅❅

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Mark Kinsella
Mark Kinsella

Senior Applications Developer

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Jamie Monaco
Jamie Monaco

Privacy Products & Services Coordinator

❅❅❅❅@aboutads.info

(347) ❅❅❅-❅❅❅❅

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Colm Byrne
Colm Byrne

Asset Care Technician

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Top Digital Advertising Alliance Integrations and Technologies

Here's a list of some of the top trending technologies and APIs used by Digital Advertising Alliance.

Programming Languages

(3 Technologies)

Web Analytics

(2 Technologies)

Web Content Management Systems

(2 Technologies)

Web Hosting

(2 Technologies)

Web and Application Servers

(2 Technologies)

Digital Advertising Alliance Product Offerings

TechnologyWebsite UsingMarket Share
YourAddChoices

YourAddChoices

51,466

3.45%

AppChoices

AppChoices

1,235

0.08%

Largest Customers of Digital Advertising Alliance Products

More than 51000 companies reportedly use Digital Advertising Alliance products in their tech and software stacks

Digital Advertising Alliance Email Formats

ParameterSample EmailPercentage

Digital Advertising Alliance Top Competitors

CompanyEmployeesRevenueTop technologies
ReTargeter

ReTargeter

23$4.4 M
Children's Advertising Review Unit

Children's Advertising Review Unit

5n/a
Trustworthy Accountability Group

Trustworthy Accountability Group

5n/a
The Online Privacy Alliance

The Online Privacy Alliance

1n/a
Alliance Strategies Group

Alliance Strategies Group

2$423 K

How many employees does Digital Advertising Alliance have?

Digital Advertising Alliance has 7 employees

Where is Digital Advertising Alliance headquarters located?

Digital Advertising Alliance headquarters are located in 1120 Avenue of the Americas, Fl 13, New York City, New York, 10036, United States

What are Digital Advertising Alliance’s primary industries?

Digital Advertising Alliance’s main industries are: Membership Organizations, Organizations

What are Digital Advertising Alliance’s key products?

Digital Advertising Alliance’s key products are: YourAddChoices, AppChoices

What are some additional names or alternative spellings that users use while searching for Digital Advertising Alliance?

Digital Advertising Alliance appears in search results as DIGITAL ADVERTISING ALLIANCE, The Digital Advertising Alliance, DAADigital Advertising Alliance or the Network Advert..., Digital Advertising Alliance of Canada...See More